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The Cost of DIY Marketing
For many small businesses, DIY marketing feels like the responsible choice.
Hiring an agency sounds expensive. Learning a few tools, running some ads, and posting on social media seems manageable—especially when budgets are tight. On the surface, doing it yourself appears to save money and give you more control.
But beneath that surface lies a reality many business owners don’t see until months—or years—later.
6 min read
How Small Businesses Can Use Leadazzle to Win with the Top-3 Lead Generation Strategies
Buyers are more informed, more impatient, and more selective than ever before. They research online before reaching out. They compare options quickly. And they expect immediate responses once they do raise their hand.
Google Ads, SEO, Meta advertising, email automation, CRMs, and analytics tools all require specialized knowledge to manage effectively. For a small business owner already juggling operations, sales, and customer service, trying to master all of this alone is un
6 min read
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